PRIVACY POLICY

Privacy Policy & Cookie Policy

Effective Date: July 20, 2025
Last Updated: July 20, 2025

This Privacy & Cookie Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://www.webheromedia.com (the “Site”).

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PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse, we collect information about the individual pages or content you view, what websites or search terms referred you to the Site, and how you interact with the Site. We refer to this as "Device Information."

We also use:

• Session recording technologies that anonymously capture interactions such as clicks, scrolls, and mouse movements to help improve usability.

• Browser fingerprinting technologies to recognize returning visitors based on technical characteristics like browser version and screen resolution—without using cookies.

We collect Device Information using the following technologies:

• Cookies – Small data files placed on your device. Learn more at www.allaboutcookies.org.

• Log files – Track actions on the Site, collecting IP address, browser type, ISP, referring/exit pages, and timestamps.

• Web beacons, tags, and pixels – Electronic files used to record browsing behavior.

• Session recording and fingerprinting tools – Privacy-conscious tools for understanding user experience.

 

ORDER INFORMATION

When you make or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment details (e.g., credit card numbers), email address, and phone number. We refer to this as “Order Information.”

When we refer to “Personal Information” in this policy, we mean both Device Information and Order Information.

 

HOW WE USE YOUR PERSONAL INFORMATION

We use Order Information to:

• Fulfill purchases, process payments, and provide invoices or confirmations

• Communicate with you

• Screen for fraud or risk

• Offer promotions and updates, in line with preferences you’ve shared

We use Device Information to:

• Improve and optimize the Site’s performance

• Analyze behavior using session recordings

• Measure marketing campaign effectiveness

• Detect and prevent fraudulent activity

• Offer retargeted advertising based on user behavior

 

COOKIES AND CONSENT

We use cookies and fingerprinting technologies to enhance your experience, analyze traffic, and personalize content.

Depending on your location, a cookie/tracking consent banner may appear allowing you to:

• Accept or decline tracking

• Adjust preferences at any time

If you are located in the European Union, Canada, or similar jurisdictions, consent may be required before certain tracking technologies are used. You can manage cookies through your browser settings.

VISITOR ANALYTICS & SESSIONS RECORDINGS
We use TWIPLA (formerly Visitor Analytics) on our website to better understand how visitors interact with our site. This service helps us analyze user behavior—such as page visits, session duration, and navigation patterns—through anonymized session recordings and heatmaps.
TWIPLA may collect the following non-personally identifiable information:
    •    Device type, browser, and screen resolution
    •    Operating system and approximate location (based on anonymized IP address)
    •    Clicks, scrolls, and navigation behavior
    •    Pages visited and time spent on each page
All data is processed and stored on servers within the European Union and in accordance with GDPR regulations. Sensitive information (e.g., personal form inputs, passwords) is never recorded.
We have signed a Data Processing Agreement (DPA) with TWIPLA to ensure proper handling and protection of all data collected on our behalf.
You can opt out of session tracking at any time via our [cookie settings/preferences center].

 

BEHAVIOURAL ADVERTISING

We use your personal information to provide targeted advertising through platforms like Google, Facebook, and others.

You can opt out of targeted advertising here:

• Facebook: https://www.facebook.com/settings/?tab=ads

• Google: https://www.google.com/settings/ads/anonymous

• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

You may also opt out via the Digital Advertising Alliance: http://optout.aboutads.info

 

DO NOT TRACK

Please note that we do not alter our data collection practices in response to Do Not Track signals.

 

YOUR RIGHTS

If you are a resident of the European Economic Area (EEA), Canada, or other jurisdictions with similar laws, you have the right to:

• Access, correct, or delete the personal data we hold about you

• Withdraw consent to data tracking

• Request a copy of any behavioral data associated with your visit (e.g., session recordings)

To exercise these rights, please contact us using the information below.

Please note your information may be transferred and processed outside your country of residence, including in Canada and the United States.

 

DATA RETENTION

We retain Order Information for our records unless and until you request deletion. Session and behavioral data are stored for a limited time and used only for analysis and optimization.

 

MINORS

This Site is not intended for individuals under the age of 18.

 

CHANGES

We may update this Privacy Policy from time to time to reflect legal, operational, or technological changes. The updated version will be posted on this page with a revised "Last Updated" date.

 

CONTACT

For questions, concerns, or to exercise your privacy rights, please contact:

Web Hero Media
Email: info@webheromedia.com
Website: https://www.webheromedia.com